Letter from the CEO

Vorstandsvorsitzender Kasper Rorsted (Photo)

My heartfelt thanks go out to all our employees around the world. I am extremely proud to be part of this winning team.

Kasper Rorsted,
CEO
Letter from the CEO

Our Results

Dashboard

Own the Game

A growth and investment strategy

Our strategy
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  • Teaser image strategy section (Photo)
  • Teaser image strategy section (Photo)
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  • Teaser image strategy section (Photo)
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Our Highlights

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    Impossible is Nothing

    In spring 2021, optimism in the world was in short supply. Yet adidas chose to see possibilities. We relaunched our iconic brand campaign ‘Impossible is Nothing.’

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    Our Sustainability Initiatives

    All of us influence the future and every choice we make has an effect. The environmental damage of plastic waste has reached a critical level. As a large global company, we have been a big contributor to the problem, and therefore our actions need to be equally as big.

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    Read story
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    Product Highlights

    Debuting in 2020, the Adizero Adios Pro took the road running world by storm. Since its launch, we have broken seven world records with the shoe, including two world records on our very own Herzogenaurach company campus during our ‘Road to Records’ event in 2021.

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Services

1 2021 and 2020 figures reflect continuing operations as a result of the reclassification of the Reebok business to discontinued operations.
2 Number of employees for 2021 excluding Reebok due to the expected divestiture of the Reebok business.